Selena Gomez Partners With Adidas NEO

November 20, 2012

Selena Gomez News Conference

Selena Gomez is adding style icon and fashion designer to her resume — the 20-year-old singer/actress has just signed on as an official spokesperson for the Adidas NEO line.

In addition following in the footsteps of on again off again boyfriend Justin Bieber and acting as a face for the brand, Selena will be working with NEO to design and develop seasonal ranges that consumers and her fans will love, beginning Fall/Winter 2013. She will also be the face of four seasonal collections throughout the year and will appear in print, digital, retail, and outdoor campaigns to debut in February 2013.

Check out Selena’s first commercial for NEO below along with a bunch of pics from her announcement today!

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